Google Adwords Tips

These Google Adwords tips may seem insignificant, but if you test and test again, they may well save you a significant amount of money. And the only way to know is to test.

TURN OFF CONTENT SEARCH

This may not be for everyone, but I've found traffic from Search results better and higher quality than those culled from Content networks, for Google Adwords campaigns.

So I always turn off CONTENT results while I start a new campaign.

Here's one ad where my CTR went from 0.1% to 0.4% -

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Want to learn much about Google AdWords?

The following free resource might help:

5 Days to Success with Google AdWords by Perry Marshall
This Free 5 day email course from Perry Marshall is rich with content and advice on the psychology of Google AdWords. Includes important techniques you can use to squeeze the greatest value out of every click you buy (similar to tips above)

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